Video Briefs, They’re Import in Planning. Who Knew?

You Know when you think that you know your vision of creation for your masterpiece of art or other creative, then everything scatters like sand falling from your hands? Well, that is what I realized from a homework assignment.

Producing the video brief for WrittingFantisy was an eye-opening experience, yes, a small realization. As I dove deeper into the process, I realized how crucial it is to track every little detail. It is amazing how many things can go wrong or be lost or tacked off. Now I know why every member of the staff of the movie shoots that I have catered for have call sheets and are constantly on mics and walkies.

One of the biggest takeaways from this project was understanding the sheer amount of planning that goes into even a short video. From scripting to scheduling, every step needed careful consideration to ensure that the final product would represent my brand accurately and effectively. I learned that having a solid roadmap makes all the difference. Without it, things can spiral out of control, and you might be overwhelmed with last-minute changes and unexpected challenges. Just like how your bedroom might soon be a mess, like a storm passing through the next time you look at it.

Tracking each detail — whether it’s coordinating the shoot, selecting visuals, or managing deadlines — helps maintain clarity and organization. It’s easy to overlook minor aspects like lighting consistency or audio quality, but these minor details can make or break the professionalism of the final video. Keeping everything in check also allowed me to identify potential obstacles early on, such as time constraints and balancing my creative vision with technical execution.

Beyond the production process itself, this experience reinforced the importance of project management skills — something that applies not only to video production but also to my journey as a fantasy writer and digital marketer. Whether working on my latest story or planning out marketing strategies for WrittingFantisy, staying organized and tracking progress ensures that my ideas come to life the way I envision them.

Ultimately, producing this video brief taught me that success isn’t just about having a great idea; it’s about executing it with precision and adaptability. Each step in the process plays a role in building a cohesive and engaging final product. And just like in storytelling, every element needs to work together to captivate the audience.

If you’re working on a project — whether it’s a video, a book, or even a small business venture — don’t underestimate the power of planning and tracking details. It’s what transforms an idea into a polished reality.